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Seminar Series
Marketing The Brand & The Brand is YOU!
"Move your career and future forward".
During this ½ day seminar you will learn about the process and
techniques for putting together a marketing plan for the most
important product you have to sell:
YOU!
"If you don't know where you are going, any road will get you there".
INTRODUCTION
Any company that takes a product or service to market begins with a Marketing Plan that combines a careful balance of the strategic & the tactical. They recognize that they are the seller and the customer is the buyer and that the buyer has a multitude of options. In this context, you are the brand and the product.
This seminar, based on years of marketing product successes, will guide you through the development of a Marketing Plan that will provide you proven ways for positioning and marketing your product - You.
Approaching the marketing of yourself this way, can also help move your search from the "personal & emotional" to the "professional & rational".
Whether you're the buyer or seller, remember:
it's a business decision - it's nothing personal.
The seminar will cover the following topics with real world examples that you can learn from and easy to follow forms for developing your own plan.
We will discuss:
- Some Dynamics of the Job Market Today
- Great differences exist, depending on the industry & functional discipline.
- Many organizations today face a lack of "bench strength".
The majority of the day will be spent helping You learn how to & start developing a:
- Brand Development and Marketing Plan
- An in-depth discussion and how to will be created during this section with you
- From a traditional marketing perspective, 3 key elements will be discussed and individual worksheets be filled out with you that will help you in:
- Creating & Developing the Brand
- Marketing the Brand
- Measuring the Results
- A Framework will be developed on how to "rollout" and announce your Brand
We will wrap up your day talking about:
- Some Things to Consider
- Create & Develop your brand, Market your brand & carefully Measure the results of your action
- Always be positive, alert, and flexible.
"The best way to predict the future is to create it."
Who should Attend?
This seminar is for all those who are either in or contemplating a career transition, promotion, or move. It will help you understand what value you can bring to any organization and allow you to easily articulate it.
Order the book!
If you can not make one of our seminars or prefer, you can order the book “Branding You, Marketing You: A Guide to Maximizing Job Search Success”
online at: www.ffcareerhelp.com.
RIBO GROUP Seminar Leader Experiences
This seminar is brought to by RIBO GROUP, who has over 25 years of marketing, sales and recruiting experiences in various industries.
They have been on both sides of the hiring process - candidate & decision maker.
They will share with you their experiences and provide you a firm foundation and a process for marketing Yourself!
Contact us for prices, upcoming dates and availability.
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